What serums look like in 2020

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What serums look like in 2020

We’re all familiar with serums: There’s one for every skin type and concern, and all of them harness the impressive power to get all the good stuff they contain deep into the dermis where it’s most needed.

But while we’re big fans of serum formulas, sometimes the form (an oil-like substance all-too vulnerable to spills and smashes) can stand in the way.

So, whether you’re keen to apply on the go or just have a penchant for trying the latest and greatest products the skincare world has to offer, here’s what serums look like in 2020 – innovation has arrived.

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The Serum Stick

Tatcha The Serum Stick, $73, mecca.com.au

Swipe-on serum? We’re listening. A concentrated solid serum featuring 80 per cent squalene, this new release from Tatcha is the secret to keeping your skin from drying out during the day – you can even apply over makeup to keep it looking fresh. Skincare touch-ups are a thing now, get around it.

The Serum Primer

Hourglass No.28 Primer Serum, $99, mecca.com.au

Part-primer, part-serum, this botanical blend softens and hydrates skin while also prepping it for makeup. This guy can be applied solo, mixed with moisturiser or used before your foundation to guarantee a flawless finish. Endless options.

The Serum Spray

Soleil Toujours Organic Set & Protect Micro Mist ($57.17, revolveclothing.com.au)

Meet micromists, the new category literally shaking up the serum space. They’re basically serums that you can spritz, with their formulas containing the same mini molecular ingredients found in your favourite serums, just slightly diluted with a water-like liquid to allow them to slide through a spray top. Spritz away.

The Serum Duo

Clarins Double Serum

Why settle for one serum when you can have two (in one bottle)? This dual-action formula offers a potent blend of botanical ingredients to smooth skin, minimise fine lines and brighten tone. If you’re noticing extremely impressive results, don’t be alarmed: that’s a perk of a serum that’s working double time.

The Serum Booster

Hylamide Low–Molecular HA Booster, $24, myer.com.au

Okay, this one is technically more of an oil, but it’s for your serum. Yep, these brilliant little boosters are able to solely focus on the impressive abilities of a specific ingredient in order to target and treat your top skin concern. There’s one for every issue, but this hyaluronic acid one is our #1 pick; everyone can use a hydration boost.

 
Have you tried any of these new serum forms? Which one sounds most interesting to you?

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Comments 28

  1. I wouldn't mind trying the Hourglass. I have a few samples of the Clarins which I still have to try. I don't think I would be comfortable in using a stick – it just doesn't seem right.

  2. A serum stick sounds interesting, however, I can't help but think of how polluted it would get after time, so I can't see myself trying it. Would be keen to try the Hourglass one at some stage, but would want a sample first.

  3. Serum spray certainly sounds interesting – like a quick/, on-the-go way to apply serum. I really like that as I hate waiting for the serum to be absorbed to apply a cream over it and this sounds like it'll speed up the process.

  4. The serum stick sure looks very interesting, however I still prefer a pump or a dropper so that germs can be kept at bay. Hats off to the brands who are able to think of such innovative ideas like serum stick etc.