There are many ‘fake’ beauty items we can get behind. Fake nails, tan, lashes and if you’re Chrissy Teigen, even fake brows! A fake perfume, however? We’ll give that a miss any day. Aside from being entirely illegal and morally wrong, fake perfumes are often formulated using questionable chemicals which aren’t approved for application to our skin. Plus, though they might seem like a bargain at the time, the scent often doesn’t last and is never the same as the real deal.
However, unfortunately sometimes we might unsuspectingly end up with a counterfeit fragrance. In which case, it’s important to understand how to distinguish between the real deal and fake.
What is a fake perfume?
Not to be confused with a ‘dupe’ (like the supermarket air freshener that went viral for smelling like a Tom Ford perfume), counterfeit fragrances aren’t affordable hidden gems that make an impressive alternative to that $400 bottle you’ve been spritzing on yourself at the airport for years. No, they’re actually illegal formulations that have been designed to ‘rip off’ the real thing.
How do I know if my perfume is real?
1. Do a colour comparison
At first, second or maybe even third glance, a counterfeit perfume may match the colour of the real version. Though, upon closer inspection (it helps if you’re able to hold the two side-by-side), you’ll be able to notice a difference in the colour. In saying that, if perfumes are old or have been left in a spot where they’re exposed to the sun, they do have the potential to change colour. So be sure you’re comparing two fresh bottles.
2. The bubble test
After shaking your perfume bottle, bubbles should appear for 10 to 15 seconds when the formula is an original. When counterfeit products are shaken, they typically produce bubbles that disappear immediately.
3. Use your nose
We’re not expecting you to rival a police dog walking around customs, though it is possible to detect an illegal substance if you know what you’re looking (or sniffing) for. As a general rule, perfumes have three layers: top, middle and base notes. The different scent layers are the reason that a spritz of perfume adapts and changes as it sits in the air or on your skin.
Though a fake perfume may initially smell familiar, you’ll find that the fragrance won’t have the same depth as it settles. In fact, it will remain smelling exactly as it did when it was first spritzed from the bottle. This is described as a flat, one-dimensional fragrance and is unique to counterfeit, low quality perfumes.
4. The paper test
If you spray an original Eau de Parfum onto a piece of paper, it will last for more than 24 hours, while an Eau de Toilette will last at least 24 hours. A fake perfume, however, will be impossible to detect within an hour, both on paper and on your skin.
5. The bottle
Spelling errors, incorrect fonts and different packaging materials (keep a keen eye out for the lid in particular) are tell-tale signs of a fake fragrance.
How to spot a fake perfume on eBay
Is it authentic? Outside of roadside markets overseas, eBay is rife with counterfeit perfumes and colognes. Before purchasing or placing a bid, check the listing for the word ‘authentic’. If you can’t see it, ask the seller if the product is an ‘authentic’ fragrance. If the answer is no, this means it isn’t an original fragrance.
Does the seller have positive feedback? As with any purchase online, it’s important to read comments left by previous sellers. If you spot feedback which says the perfume isn’t real. Do not purchase.
Have they only used stock imagery? If the seller can’t provide original, current close up images of the bottle and packaging, do not purchase.
Where to buy authentic perfume online?
For trusted fragrance retailers in Australia, we recommend: Chemist Warehouse, David Jones, Adore Beauty, MECCA, Myer, Priceline and Oz Hair And Beauty.
Have you ever suspected a fragrance was fake? How could you tell?
I only buy my perfumes from department stores or Chemist Warehouse
Have to agree with you.
Agreed! Me too
I usually buy my perfumes at Myer or David Jones. At least you know you’re getting the real thing. Plus they usually do a “gift bundle” and throw in a free makeup bag or something.
I agree. The gift bundle is always great. Buying duty free is also a good option.
There are a lot of fakes out there. I don’t wear perfume often so a bottle lasts a long time for me.
I am not a big fan of perfume but when I buy it I like to get them from department stores. X
I’ve used cheap perfumes in the past, but not fake perfumes.
That’s why I only buy my perfume from places like DJ’s or Chemist Warehouse
Interesting article especially about the bubbles. I buy mine from Chemist Warehouse so I think that should be safe.
The bubbles is an easy test too so that would help
The bubble test was new to me, too!
A new fave of mine is one I don’t think they have had time to make fakes of yet thank goodness! It’s Aussie made too so that helps a bit and hopefully won’t get copied. I bought it through Adore Beauty and got a deal with that Afterpay day sale recently.
Good article and valuable information
I would not buy perfume from eBay.
If you stick to purchasing from a reputable retailer then you’ll be fine.
I love perfume.
Sometimes it’s quite difficult to say.
Thank you for confirming that Chemist Warehouse sell authentic fragrance… there is a myth that they are fake but they are real.
Definitely real.
Yes they are. Real. I have couple of perfumes from there and decently “fresh” (not old from day of the production). They are great. Otherwise I buy from Myer when they have 20% off (frags that never go on sale on any other site, like tom ford)
I did the bubble test on my perfume and happy to say it is real.
That’s a good article. I don’t use perfume, it gives me a headache
Hm bubble test, interesting! Also paper strip test. Good ones =D
Handy tips!
Would never buy perfumes from EBay. I buy them from Department stores & Chemist Warehouse or Priceline.
Good to know about the bubble test though.
I love perfume, an addict really, I was interested to know real from fake ones. I buy Chemist brands mainly but I certainly know that perfume deteriorates over time.
i dont buy it often but only buy at myer and djs
Thanks so much BH for your Perfume Guide on what to look for so it lasts a long time. Seem to buy my fragrances from Priceline or Amazon Australia as well sometimes.
Very interesting article. I’ve never been game to buy from anywhere except reputable companies.
I remember being so disappointed on my first trip abroad as a teenager when I realised that all the perfumes I bought were fakes!! Now I just buy them from department stores.
Were they cheaper?
I never knew about the bubble test! Very interesting!
I haven’t heard of the bubble test before.
I buy my perfumes from Myer. You can be pretty confident they’re real.
I haven’t seen fakes, not that I think so.
Sometimes its hard to tell, if the perfume hasn’t been stored correctly it could still be genuine but smell off. If I buy online, its only from a seller I trust like Myer or Adore Beauty or similar.
Paper test is a good hint
This is great to know, especially the bubble test.
Thanks for the tips.Great to look these things before buying perfumes as a gifts.
I always buy from chemIst warehouse so I think I’m pretty safe from fakes
The bubble test? Most perfumes come in bottles that are not see-through.
I have tried this on quite a few and certainly shows up
There are a lot of imitations available. Since I don’t wear perfume frequently, a bottle lasts me a very long time.Tommies novel
Many imitations are readily accessible. I rarely wear perfume, so a bottle lasts me a very long timeTommies novel
I have shaken a few perfumes since this article and basically have found if the price is too good it is a fake -great information
really good advice, I always try to get all my fragrances in person at DJ’s or MECCA
Interesting about the ‘bubble test.’ I’ve never heard that one before
I usually buy my perfumes in Myer. Good article and very informative.
I usually buy perfume from DJ’s, Myer or Mecca.
I have tried the shake test and was impressed to see it works
I buy my perfumes from Myer, David Jones or Mecca and haven’t ever bought a fake one before.
Interesting, i know the dupe perfumes arent as strong and dont last long on your skin.