Take a minute to think about how you’d like to feel today. Is it happy? Relaxed? Or perhaps it’s wild or carefree? Now, close you eyes and imagine how your hair, skin, make-up or nails would reflect this feeling and then complete this sentence: ‘Today, I Am ____’.
What did you say? Whatever your answer, the point is that beauty can be used to reflect whatever you want to feel and whoever you want to be. It’s all up to you.
To celebrate this idea and help you to embrace the way you’re feeling, Westfield will be hosting an AH-MAZING four days of beauty event, with the theme Today, I Am: Beautiful. Because no matter what style or attitude you want to take on for the day, you should always feel beautiful– no matter what.
The event will take place in 15 Westfield centres across the country from the 15th-18th of October, so you might want to go ahead and cancel any pre-made plans because, trust us, this is one beauty event you DO NOT want to miss.
Over the four-day period the centres will be hosting various hair, make-up, grooming and wellness masterclasses, expert demonstrations (including two by renowned hair and make-up artists Max May*) and in-store styling sessions. There’ll be interactive workshops, complimentary beauty treatments (like manis and blow-dries), and wellness smoothies for when you need perking up.
And if that wasn’t already enough, Westfield Style Ambassador Lara Worthington, will be making two in-store appearances** at The Base pop-up store (The Base being her amazing self-tan brand) – with the first 100 customers to purchase products having the opportunity to take a photo with her.
To see what will be happening near you, head to Westfield.com.au – and remember, this is a celebration of all kinds of beauty and is about embracing who you want to be, so make sure to let your personality shine, whatever it may be!
In the meantime, Westfield have already put together some pretty fab beauty ideas to help inspire your beauty mood before the event begins. Go on, take a look…
*Appearance and workshops with Max May of Maxmade will take place at Westfield Chermside and Carindale.
**Lara Worthington will be appearing at The Base pop-up store at Westfield Bondi Junction on Thursday 15 October from 6:30 – 7:30pm and Westfield Doncaster on Saturday 17 October from 12 – 1pm.
What was your answer to the ‘Today, I am’ question above? How do you channel your mood through your beauty?
