If you had previously asked us to name one celebrity who we’d love to see a beauty line from in 2020, it would hands down have been Jennifer Lopez. And now, the dream is becoming a reality — we just have to wait until 2021.
The queen of glow previously announced on August 24th via her Instagram that she’ll be launching J.Lo Beauty, alongside a signature luminescent and bronzed selfie. The coy caption read:
“Sunset glow… #JLoBeauty coming soon”
Oooft. What a tease!
Image: @jloFor the next few months our minds ran wild with ideas of what the J.Lo Beauty line would consist of (would it be makeup? A bronzer and highlight duo? Perhaps a next-gen 3D gloss? ), but now the 51-year-old has revealed she’ll actually be launching skin care. And it’s all due to drop on the 1st January, 2021.”This isn’t just a passion project, it’s a 30-year dream,” J.Lo wrote alongside the announcement. “I can’t wait to share my skin care secrets with you!”In fact, when pressed about whether she’d ever launch her own brand back in 2018, Jennier told Refinery29: “I will be coming out with a skin care line. I’ve been working on it for a long time because I don’t want to put [just] anything out.”“It’s going to be something that works. That’s what you can count on when my name is on something.”
Of course, the Hustlers star isn’t new to the cosmetics game entirely. J.Lo has previously collaborated with beauty brand Inglot on a line of mascaras, eyeshadows, bronzers and lipsticks, and her iconic fragrance Glow by J-Lo still remains a favourite spritz.
The J.Lo Beauty skin care products are set to be stocked at jlobeauty.com and we’re hoping J.Lo will follow in the steps of Rihanna with a global launch, so we can get our mitts on it in Australia too.
Until then, we’ll be dousing ourselves in J-Lo Enduring Glow and sitting tight.
Are you excited about J-Lo Beauty? What kind of products are you hoping it will include?
Should be and interesting collection. I think J Lo’s fragrance is one of the better celeb ones.
If she launches skincare with vitA and acids, interested! Or very interesting fragrances, niche quality =D
She has amazing skin. I’d be interested in her line of products.
I was surprised she hadn’t already launched beauty products a few years ago. I love the lipsticks that are in Drew Barrymore’s collection and can’t wait to see what JLo brings to the party.
She always looks amazing so it’ll be interesting to see what she has to offer.
I don’t buy products just because they are endorsed by a celeb, but I would buy them if they were what I was looking for.
This isn’t a surprise
Another celebrity launching skincare. I’m very curious with what her line would be like!
I love that she promises it will work! Okay I would like to try the jaw firming product she makes then!!
Too many celebs bringing out their own makeup and skincare range.
I’m not interested in buying products just because they are endorsed by a celebrity.
Way too much bronzer usually Jennifer Lopez is always stunning with her beauty. So many Celebrities are doing Makeup and Fragrances, hopefully her products will be affordable for everyone.
Not a fan of celebrity anything.
I need it
It will be interesting to see how her products turn out.
Same here. If there is one thing guaranteed to make me avoid a product, its having a celebrity name on it, or being endorsed by.
She released perfume a long time ago so this is not a surprise but I am not sure how interested I would be.
I couldn’t give a toss what she launches. I buy what I want and it’s not linked to celebs.
Curious, but I have very fair skin, so i can’t pull off the bronzed goddess look at all
She has amazing skin so a skincare range would be awesome.
Would need to know more before I build up my enthusiasm…
Neither was I until I tried Drew Barrymore’s Flower Beauty make-up – great stuff for such a reasonable price point. Currently 40% off at Chemist Warehouse.
Her amazing looks are actually the work of her make-up artist Scott Barnes – who has his own line.
https://scottbarnes.com/
Here he is doing a JLo look on Tati:
https://www.youtube.com/watch?v=ovAru8WOg3g
Hey, J-Lo: blend your eyeshadow!
I’m not keen on celebrity products in general: if the feedback is that the products are good, I might give it a go, otherwise, no.
Another celeb makeup launch in an already saturated celeb makeup market. snore
Nor me!
I’m interested in seeing what products she releases, if they sound good (and the price isn’t too high) I’ll try them
Nah, not interested in celeb beauty products, especially skincare
I think she is stunning and I would love to see what her collection will be. I’m sure there is something I will love Xxx
J Lo always looks lovely, I would love to see the range
I’ll be interested to see the price of the products in this line.
Yasssssss! I’m keen to try!
It might be expensive.
She looks amazing, however I dont normally trust celebrity endorsed products as they have access to so many procedures that we dont even know about. I think with JLo there is an element of genetics involved but I am sure she gets botox etc.
Seems like everyone’s is coming up with their own line. So confusing
always excited to see and hear new products come out!!!
Based on Jennifer’s signature heavily bronzed looks, I’m not interested in her makeup. My face would look like mud was on it.
Looking forward to seeing what she brings out skincare wise! Just hope it will suit fair skinned gals like myself!
So many celebs have come out with their range of products, while it’s great to have a choice and competition, it’s causes so much confusion in my head and a huge dent in my pocket as I love to try new stuff and have never hit the pan on anything.
I dont purchase because of a celebrity but will still be interested to see what her products are like
I imagine if she is doing cosmetics then it will have to include a good bronzer and highlighter, because she is all about the glow!
Yet another celebrity line…..
I’ve been a long time fan of JLO and her products and fashion. The amazing range and quality of items match her awesome superstar vibe. I’m looking forward to collecting more!
Might try!
Exactly, it is a bit too much.
Good way of thinking Rose_P.
No need to make them richer.
Another celebrity product. Not for me.
Exactly.
haha I was thinking the same Petal. Wouldn’t suit me.