Foundation mistakes mature women make

Fact: every woman wants to look more youthful.

That’s why we buy products that promise to even skin tone and banish fine lines and wrinkles every chance we get. We want our faces to reflect how youthful we feel on the inside – and there’s nothing wrong with that

So wouldn’t it be disturbing to discover that you were actually the one making yourself look older than you are? Read on to find out if you’re making one of these four foundation mistakes – because if you are you’re not doing yourself (or your skin) any favours…

Mistake #1: wearing too much foundation

Many women are guilty of this as they think that the more foundation they apply, the more seamless their skin will look. The fact is, too much foundation can actually have the opposite effect – especially on mature skin – as it can settle into fine lines and wrinkles and make them look more pronounced. Likewise, when it comes to the under-eye area, an overload of foundation can weigh down the fragile skin around your eyes and make it look chalky and rough.

Mistake #2: choosing a mattifying foundation

As skin tends to become more prone to dryness as you age, it’s best to avoid foundations specifically formulated to mattify the skin, or that provide a powdery finish. Instead, opt for a lightweight, luminous foundation with light-reflecting pigments that will make your skin look radiant and youthful. Even better would be to choose a foundation that also contains skin care ingredients to help treat the signs of ageing. We love Revlon Age Defying Firming + Lifting Makeup™ with SPF15 as it’s a glow-enhancing foundation formulated with an exclusive Triple Lift Complex, which works to visibly tighten and contour your skin – making it look wonderfully smooth, luminous and more youthful.

Mistake #3: powdering your foundation

While layering your foundation with powder is a brilliant way to make foundation last longer on oily skin, on mature skin a powdery finish can make your complexion look chalky and aged. To get the longest wear from your foundation, it’s best to opt for a priming product that works to diminish wrinkles and transform your skin into a smooth canvas, and then layer your foundation on top of that. We love Revlon Age Defying Wrinkle Remedy Line Filler as it blurs away the fine lines and wrinkles that can make your foundation look less than perfect.

Mistake #4: applying foundation onto dry, flaky skin

Another reason why your foundation might be highlighting your fine lines and wrinkles is that it’s being applied to dry skin. Regular exfoliation and daily use of a super-hydrating moisturiser is vital for mature skin and can help your foundation to stay put, looking smooth, even and radiant for longer.

Have you ever made an ‘ageing’ beauty mistake? What do you look for in a foundation for mature skin?