Actually being amazing isn’t always a prerequisite for going viral: it’s safe to say the ‘cash me outside’ girl proves that. But an internet breakout that deserves every bit of the online attention it receives (and completely lives up to the hype IRL) is massively popular makeup powerhouse Morphe.
From their collabs with mega beauty names like James Charles and Jaclyn Hill to every new edition of their paintbox-style power palettes, the internet basically breaks each time they come out with a burst of big news.
An example of this? Their recent launch into an Australian retailer. Yep, now stocked in MECCA stores across the country (and of course, online too), Morphe is now completely accessible to us Aussies – which means so are rainbow smoky eyes. Double win.
And while the prices are super reasonable (think $36 for a palette bigger than your head), we’re still all about making sure every purchase is 100 per cent worth it, so we’ve rounded up the standout stars of the collection, from glosses and brushes to palettes and primers.
We advise you prep your arm for a Kylie Jenner style swatching video upon purchase – with colours like this it’s going to be hard to resist.
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Morphe The Jeffree Star Artistry Palette ($50, mecca.com.au)
One word: wow. The colour combinations are endless (as is the staying power of these finishes – they still look flawless at the end of a 12 hour day).
Morphe X James Charles The Mini Palette ($39, mecca.com.au)
This ridiculously fun colour collection offers so many bright shades it legitimately looks like a paint palette. Well, your face is your canvas now. Go forth.
Morphe Lip Gloss in Frose ($12, mecca.com.au)
A glimmering gloss that expertly tows the line between ‘galactic princess’ and ‘girl next door’.
Morphe Continuous Setting Mist ($23, mecca.com.au)
Spritz over your finished look to set or onto brushes to pull maximum pigment from your palettes.
Morphe 35G Bronze Goals Artistry Palette ($36, mecca.com.au)
Not into brights? They’ve nailed the neutral thing too with this combo of bronzes, coppers and caramels.
Morphe M310 Large Soft Fan Brush ($7, mecca.com.au)
We’re big fans (sorry) of this feather-light fan brush – your powder highlight is about to be crisp as hell.
Morphe Matte Liquid Lipstick in Hotshot ($15, mecca.com.au)
A matte lip this bright screams ‘look at me’ – take comfort in the fact this formula will stay flawless no matter who’s eyeing it.
Morphe 35O3 Fierce By Nature Artistry Palette ($36, mecca.com.au)
Living for the neon trend? Get your hands on this, then immediately plan a party with an 80s theme.
Morphe X James Charles The Eye Brush Set ($75, mecca.com.au)
If James Charles’s razor-sharp cut creases can’t convince you to pick up his expertly curated brush set, nothing will.
Morphe 39S Such A Gem Palette ($50, mecca.com.au)
Ultra-femme jewel tones plus a few glitzy metallics; this is party season in a palette.
Morphe Eyelid Primer in Translucent ($15, mecca.com.au)
What’s the point in applying a sizzling statement eye only to have your oily eyelids ruin your it within the hour, you ask? Well, there’s plenty with this crease-proof, budge-proof, waterproof primer. Check and mate.
The 35G Bronz palette looks to die for! I've had a couple in the past but only very colourful palettes
Ooh that sounds cool
They are so versatile and fun
You should buy a palette
Its more about the wants hahahaha
Everything about this brand is perfect
I have never had a bad experience with them
Yay enjoy it
They are very bright
Hahahaha couldnt agree more
You should try them out
I have it and its works so well
I would recommend that you do so
Worth the price too
The quality is definitely wow
They are really big in the beauty industry
You can try focusing on sections of the palette
Every one of them is fantastic
The shade range is crazy
They have some natural ones too
Its an amazing brand
They are such good products to try out
That they are not cruelty free I would assume
They are very aesthetically pleasing
The prices are great for the quality of the product
I think that the quality is fantastic
It works so well
I have their neutral palettes and am obsessed
mean either
They work well
I am getting the Froze gloss soon
My list is filled with their stuff hahahaa
They are such good quality too
Wow I wish I did that sounds like fun!
They are really good
Nooo they are great
Im sure she would
The shades are so pretty
Yes you must!
Im suprised to hear that
I have one that is so good for only $9
I recommend you try their palettes and glosses
Those colour palettes are awesome.
I’ve used some of the palettes in Mecca Beauty Lab
Bronze goals palette looks incredible!
The morphs eyeshadows are really good