Meet the $20 Kmart hair straightener dupe that's gone viral

In a Facebook post that’s since gone viral, NSW mum Lilly Eggings shared a picture of her hair straightened to glossy perfection.

Why would such a photo go viral you ask? Well, turns out she managed the results with none other than the Anko LCD Hair Straightener, which retails at our beloved Kmart for $20.

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Sitting around $150 cheaper than its higher end competitors, Lily wrote, “if anyone is thinking of buying the $20 hair straightener from Kmart, DO IT. It’s amazing.”

In a tip that quickly gathered hundreds of comments and likes, it became apparent Lily was not alone in her love for the product.

Other fans of the affordable straightener wrote supporting statements like, “I love it and I have really curly/frizzy hair,” while another claimed she’s had the product for 15 years and is still going strong.

However, as with most products, there were a few consumers who didn’t have the best experience, some of which found the product to be quite drying. Hairdressers chimed in to remind those considering purchase to factor in the loss of high quality materials, and therefore the probable long-term and damaging effects this may have on their hair.

The Kmart straighter is made up of a ‘ceramic-coated plate’, which some pointed out has the potential to wreak havoc on hair once the coating wears off,. However, as far as a short-term budget option goes, it seems this product is one not to miss.

Main image credit: @rebeccaharding

What hair straightener do you use? Would you try this one?

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