Written: July 2006
Once you’ve splashed out on a new colour for the season, there’s little sense in letting it fade away. One way to get maximum mileage out of your colour isto orchestrate your care routine around it.
A colour-locking shampoo and conditioner, like VO5 Fade Defy Shampoo and Conditioner, from $5.99 each, helps stop colour from washing down the drain, while haircare geared for your specific shade, like the Pantene Pro-V Expressions range, $11.99, helps protect colour while also reflecting light in a way that best shows off your new hue. And when it comes to having a killer colour, it’s all about shine.
If you’ve already let your new shade slip a little, attempt a rescue with a colour treatment. Redken Color Extend Highlight Color-Reviving Treatment, $25.95, helps reactivate highlights and intensifies shine for a more vibrant colour.
Nothing makes a new hair colour look older faster than tell-tale roots. If you’ve got the time and the cash to pop into the salon every three weeks, you’ve got them covered. If you don’t, a little DIY action is definitely in order. Try Clairol Nice ‘n Easy Root Touch Up, $11.99, to keep your roots under wraps.
